T. Rowe Price, a global asset manager with US$1.59 trillion in assets under management, has appointed Jeffrey Jeon as senior director of institutional distribution for Korea to further enhance relationships with Korean institutional clients.
Jeon brings over a decade of industry experience and a strong client network. In his new role, he will develop and implement strategies to strengthen the firm’s partnership with Korea’s institutional clients, including pension funds, insurance companies and sovereign wealth funds. Based in Hong Kong, he will report to Singapore-based Sae Joon Choi, the company’s head of institution for Southeast Asia and Korea.
Prior to joining T. Rowe Price, Jeon was head of ETF, indexing and smart beta sales for North Asia at Amundi, responsible for growing the firm’s exchange-traded fund (ETF) business in Greater China and Korea. He also held various sales positions at BlackRock Asset Management, focusing on the Korean institutional client segment.
“Jeon’s extensive experience will complement our existing team and further strengthen our relationships with Korean institutional clients,” Choi says. “This aligns well with our commitment to delivering active investing capabilities and retirement investment expertise to this important client segment.”
